3D allows you the unique advantage of clean imagery, without the imperfections that can distract your customer or cloud your message. Using 3D allows you to easily showcase product variations in matching images, such as different colors using identical camera angles and lighting. 3D also allows you to create shots that would be difficult to achieve using cameras, such as break apart animations or videos with products in use or motion, without people. This is perfect for installation instructions, product demonstrations, and showing the product in a variety of settings. 3D can even be used to defy reality, moving through solid walls, creating interesting fly throughs, or going inside areas a camera would not be able to access to capture the specific angle you need.
Animation is perfect for product overviews and showcases, or highlighting specific features. A few examples of this type of animated videos are in the examples below.
Animation is a great way to demonstrate product installations in various applications.
Using animation, product break-apart videos can be achieved to highlight product components, which would be difficult and expensive to create with traditional filming techniques. Creative visions that would be too expensive to film can be brought to life using 3D.
Listicle videos can communicate the benefits of a product or service in an easily communicated and watched format